Konica Minolta Signs on as Title Sponsor of EndZoner's Tailgate

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Konica MinoltaKonica Minolta Business Solutions U.S.A., Inc. (Konica Minolta), a leading provider of advanced imaging and networking technologies, announced it has agreed to become the new title sponsor of the annual EndZoner’s Tailgate Party, held annually prior to the Pacific Life Holiday Bowl.  The agreement is for the 2007 bowl game, and terms of the agreement were not disclosed.

The Konica Minolta EndZoner's Party will be held from 2:30 p.m. to 4:30 p.m. at Qualcomm Stadium’s practice fields near section J-5.  The party will feature a live band, contests, games, a raffle and most importantly, hosted food and drinks.  You must be 21 or older to attend this party.  Kickoff for the 30th annual game is at 5 p.m. and will feature the Arizona State Sun Devils and Texas Longhorns.

“Our sports marketing initiatives have proven to be very effective in building brand awareness, and we’re always seeking new opportunities to promote Konica Minolta and our award-winning product lines,” says Kevin Kern, vice president of marketing and product planning, Konica Minolta Business Solutions U.S.A., Inc.  “Plus, it provides Konica Minolta with a strong brand building opportunity in the ever growing San Diego marketplace.

“Our goal in partnering with a new EndZoner’s Party sponsor was to associate ourselves with a distinguished organization, while maintaining the characteristics that make the Pacific Life Holiday Bowl experience unique,” said Bruce Binkowski, executive director of the Pacific Life Holiday Bowl.  “They’ve brought an exciting new partnership to the festivities, while respecting the history and tradition of the event.”

About Konica Minolta Business Solutions U.S.A., Inc.
Konica Minolta Business Solutions U.S.A. Inc. (www.kmbs.konicaminolta.us), a leader in advanced imaging and networking technologies for the desktop to the print shop, brings together unparalleled advances in security, print quality and network integration via its award-winning line of bizhubTM multifunctional products (MFPs); bizhub PROTM production printing systems; magicolor® desktop color laser printers and all-in-ones; and pageproTM monochrome desktop laser printers and all-in-ones.  Konica Minolta also offers advanced software solutions, wide-format printers, microform digital imaging systems, and scanning systems for specialized applications.

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