There are a number of bowl corporate partners who have realized the return on investment the bowl game can provide:
San Diego County Credit Union is the proud title sponsor of the Holiday Bowl. As San Diego’s largest locally-owned financial institution, SDCCU is focused on serving its customers’ financial needs as well as giving back to the community. Throughout each year, they support many non-profits and events aimed at improving the communities where we live and work. With over 370,000 customers, 800 employees and 43 branch locations, they are a truly dedicated community partner.